Featured Speaker: Alex Melen

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Location: New Jersey, USA
Session: The 3 B’s of Developing Domains: Buy, Build, Benefit

Fast Facts

Time spent in the domain industry: 21
Favourite extension:
.com, of course!
Domain name you wished you owned:
Best North American location for a conferences:


Describe your company and how long you have been there?
SmartSites – I founded the company in 2011.

What can attendees look forward to during your session?
To learn about website development and digital marketing.

What can attendees do in order to prepare for your session? Are there any questions or scenarios they should consider in advance?
Come with an open mind and a list of domains that they are considering developing.

What would you like attendees to learn or take away from your session?
How easy it is to monetize your domains while at the same time increasing their value.

Can you tell us about how your service or product helps deliver value to your customers?
SmartSites is a leading digital agency – we help our clients build websites and market their services. Ultimately, we’re here to help our clients succeed online.

What are your thoughts on the new TLDs?
I’m still a big fan of the traditional .com’s.

What are you most looking forward to at the upcoming NamesCon?
I’m looking forward to networking with all of the leaders and innovators in the domaining space.

What industry trends or topics do you think will be at the forefront of panel and keynote discussions this year?
New TLD’s. Monetization.

Who are you excited to hear speak at NamesCon this year? Why?
Myself! Just kidding – there are tons of great speakers this year, I’m excited to attend as many of the sessions as I can.

How did you get your start in the industry?
I started my first company in 1997, starting one of the first web hosting companies on the ‘net.

What advice can you offer those who are just getting their start in the domain (or related) industry?
Just do it! Many people don’t take the full plunge and just spend years watching from the sidelines. There is no time like the present!

What was one of your biggest “Aha!” moments in life?
When I finally decided to pursue entrepreneurship full time with the starting of SmartSites in 2011. We now have almost 80 employees and 6 offices worldwide.

How would you describe what you do in a single sentence to a stranger?
I train, mentor and empower our SmartSites team to help businesses succeed online.

Latest and greatest accomplishment in your career?
Growing SmartSites to a leading digital agency – opening our 6th office and making it to the INC5000 list for a 2nd year in a row.

Attending NamesCon Global 2019? We want to give conference attendees the opportunity to learn more about you before the show! Fill out the Featured Attendee Profile form here.

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